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BN3TH

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I wrote and creative directed an anthem video for the men’s underwear brand, BN3TH. As part of the project, I helped pen the lyrics for the soundtrack and the tagline, “It begins with what’s BN3TH.”

WITH IKE MARTIN, JESSE ROSTEN, BLAKELY DADSON & ZACH BOON

Fortnite x Red Cross

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The International Committee of the Red Cross needed to reach Gen Z about the critical work they do in conflict zones. So I came up with a simple idea that flipped the script on traditional gameplay in Fortnite, letting players save lives instead of taking them. The project came to life with the brilliance of Claire Nellessen, Jason Brush, Craig Jelniker, and Danielle Hawley.

The project received a Grand Clio Award, two Gold Clio Awards, an Addy Award for Best in Show, and was shortlisted at the Cannes Lions Awards in 2021.

Lyft

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Lyft is the fun, relatable, human side of ride sharing. Working with my nimble team at Coolr, we had some huge wins, including designing a pink mustache mascot and penning a tweet that went viral (nice one, Ashley Gross).

Alphabet of Waves

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A children’s book I wrote with Scott Proctor about the ocean’s undulations. You can buy it here.

Starbucks

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Starbucks was a brand social darling for many years thanks in part to Swift’s creative approach. As ECD, I oversaw the work and maintained a strong relationship of trust with clients, which led to iconic social campaigns from The Real PSL to The Unicorn Frappuccino.

WITH TED ZAHN, CAT HYLAND, KIMI PETERSON, HOLLY SCHNACKENBERG, KELSEY WILKINS, BRITTNI BUSCH, MATT BERRY, TIAN MULHOLLAND, AMY UNTCH, AARON FEIGER, NICK BYNUM, MARTA KING, BRIAN LINCOLN, CAROLIN HARRIS, WILL PAUGH, FORREST MARTIN, AMAREN COLOSI, NATALIE CORR, LIZ WELLS & DANI NOAH

Swift Agency

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